SBMAcademy: Learn How to Pitch, Scale Your Business and Win Investment

If you’re a food entrepreneur ready to take your idea to the next level, join us on Thursday 12 June 2025 at 6pm at Arch 156, Shepherd’s Bush Market, for a free, expert-led session on how to scale your brand and win investment.

Led by the renowned Scott Winston—former buyer for Harrods, Selfridges and Fortnum & Mason, and co-founder of The Camden Grocer—this event is your chance to learn how to pitch your product with clarity and confidence. Whether you’re just starting out or looking to grow your retail footprint, Scott will walk you through everything from pricing strategy and buyer psychology, to standing out in a competitive food market.

You’ll discover:

• How to identify your unique selling point (USP)
• What buyers really want to see in a pitch
• The essentials of funding and pricing your product
• Real-world case studies from the UK food retail scene

This event is ideal for early-stage food startups and founders who want actionable insights—not generic advice. If you’ve ever wondered how to turn a kitchen-table idea into a brand stocked on shelves, this is where you learn how to pitch with impact.

Hosted by Shepherd’s Bush Market, a historic trading ground since 1914, this session is part of our ongoing mission to support London’s next generation of market innovators.

📍 Arch 156, Shepherd’s Bush Market, London W12
🕕 Thursday 12 June 2025, 6–7:30pm
🎟️ Free to attend – booking required
👥 Under 18s must be accompanied by an adult

Spaces are limited. Book now and take the first step in mastering the art of the pitch.

About Scott Winston:

Scott Winston is a seasoned food retail expert and buyer with over 30 years’ experience working at the sharp end of some of the UK’s most iconic food retailers—Harrods, Selfridges, Fortnum & Mason, and Harvey Nichols. From launching award-winning own-label ranges to building standout food experiences, Scott has spent his career championing quality, innovation and great storytelling in food.

As co-founder of The Camden Grocer—a premium, independent food store in Camden Market—and a long-standing Great Taste Awards judge and panel speaker, Scott knows what it takes to bring a food brand to life and onto the shelves of leading retailers.

Today, through his consultancy work and as a mentor with The Seed Fund, he helps emerging food and drink brands navigate the complex retail landscape, fine-tune their product-market fit, and pitch with confidence.

Passionate about craft, detail and what makes a brand really stand out, Scott brings practical insight and an honest perspective to every conversation with founders.

Learn more about Scott Winston – Fine Food Consulting